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Power of She Fund Grant: Wellness for All

Grants to USA and Territories BIPOC Women Organizations and
Entrepreneurs to Benefit Female BIPOC Communities

Agency Type:

Foundation / Corporation

Funding Source:

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Women’s Sports Foundation and Athleta

Deadline Date:

08/13/21 5:00 PM ET


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Grants of $10,000 to USA and Territories BIPOC women organizations and entrepreneurs to benefit female BIPOC communities. Funding is intended for programs to make fitness and wellness more inclusive and accessible. Eligible expenses include, but are not limited to: purchase of new software, hardware, website, and email tools to implement their project vision; leasing of physical space for events, program operations, community gatherings; and marketing, communications, PR, operational, and business expenses.

GrantWatch ID#:

GrantWatch ID#: 197178

Estimated Total Program Funding:


Estimated Size of Grant:

Grants will be $10,000 per organization.

Additional Eligibility Criteria:

Eligibility and Criteria:
Women of color committed to making wellness and fitness more accessible and inclusive to female BIPOC (Black, Indigenous, People of Color) communities:
- Leaders of non-profit organizations aiming to better serve these communities through their programs or services
- Entrepreneurs of non-profit organizations or for-profit businesses actively creating or building businesses/programs to serve these communities

Grant Requirements
- A non-profit or for-profit business located in the fifty (50) United States, District of Columbia or U.S. Territories
- Participation by program staff and participants in the Women’s Sports Foundation program evaluation (e.g. pre and post program surveys), webinars and other events
- Completion of a final report detailing the impact of the program and how the funding was used
- Agreement to work with funders to 1) provide program information, licensed photography, licensed video content and testimonials, and 2) to participate in media opportunities and site visits, as requested, during the course of the program
- Use of program recipient’s name and marks in marketing, driven and owned by Athleta
- Acknowledgement of both funders, the Women’s Sports Foundation and Athleta in a manner that is aligned with their brand guidelines

Funds may not be used for personal expenses of any kind.

Other conditions under which an application will not be accepted:
- Applications for programs that require compulsory religious participation
- Applications requesting funding towards the purchase of land, construction of buildings, event sponsorships, providing scholarships to individuals and/or the purchase/care of animals
- Applications requesting retroactive funding

Pre-Application Information:

The application will open on open on Monday, June 7, 2021 and close on Friday, August 13, 2021 at 5pm ET. Wellness for All grant recipients will be selected in November 2021.

Applications that are e-mailed or faxed will not be accepted.

Contact Information:

Before starting your grant application, please review the funding source's website listed below for updates/changes/addendums/conferences/LOIs.

Apply Online:

Direct questions to:
Elizabeth Flores-Amaya: 516.307.3915 or

URL for Full Text (RFP):

Geographic Focus:

USA: Alabama;   Alaska;   Arizona;   Arkansas;   California;   Colorado;   Connecticut;   Delaware;   Florida;   Georgia;   Hawaii;   Idaho;   Illinois;   Indiana;   Iowa;   Kansas;   Kentucky;   Louisiana;   Maine;   Maryland;   Massachusetts;   Michigan;   Minnesota;   Mississippi;   Missouri;   Montana;   Nebraska;   Nevada;   New Hampshire;   New Jersey;   New Mexico;   New York City;   New York;   North Carolina;   North Dakota;   Ohio;   Oklahoma;   Oregon;   Pennsylvania;   Rhode Island;   South Carolina;   South Dakota;   Tennessee;   Texas;   Utah;   Vermont;   Virginia;   Washington, DC;   Washington;   West Virginia;   Wisconsin;   Wyoming

USA Territories: American Samoa (USA)   Guam (USA)   Puerto Rico (USA)   Virgin Islands (USA)   Northern Mariana Islands (USA)

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