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Leadership and Management of the RWJF Culture of Health Prize

Contract for Services to a USA Nonprofit, For-Profit, or Agency
to Redesign and Manage a National Prize Competition

Agency Type:

Foundation / Corporation

Funding Source:

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Robert Wood Johnson Foundation (RWJF)

Conf. Date:

04/21/21

Deadline Date:

06/30/21 3:00 PM ET

Description:

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Contract for services to a USA or Territories nonprofit organization, for-profit, or public entity to redesign and manage a national prize competition. The contractor will increase the visibility of the prize competition with communities and public figures and impact on changing narratives on what constitutes a healthy, equitable community—including what changes are needed to improve health equity and racial equity and how those changes can happen. The Robert Wood Johnson Foundation seeks an organization to lead and manage the national Culture of Health Prize program.

The Prize program is a national recognition prize that honors whole communities (geographically defined jurisdictions) for work that they have already accomplished. In doing so, the Prize program affirms the direction of winning communities, enabling them to deepen and expand their local collaborations; leverage their Prize win for additional support and resources; and connect with other communities. Prize-winning communities illustrate what is possible when communities work toward health equity and racial equity. Through the selection and promotion process, the Prize program contributes to a narrative that where people live matters in regard to how well and how long they live. This challenges existing mindsets that associate health and well-being outcomes with individual behaviors. Importantly, the Prize program is not focused on spreading particular interventions or only showcasing individual heroes; not focused on incentivizing communities to solve a particular problem; nor creating a community of practice, technical assistance/coaching, fellowships, or in-depth community support infrastructure.

In this next phase, the program will recognize communities at the forefront of advancing health, opportunity, and equity and use this recognition to:

  • Elevate community experiences and stories that emphasize the structural, place-based barriers to opportunity— including structural and institutional racism and other structural barriers to healthy, equitable communities—and how communities are overcoming them, such as through policies and practices;
  • Promote the importance of place to health equity and racial equity and the principles of community power, policy and systems changes, and measuring and sharing progress; and
  • Catalyze and inspire leaders and organizations to take action on the structural, place-based barriers to healthy, equitable communities. Important audiences include individuals and sectors that plan, build, finance, govern, and organize local communities—both those in Prize-winning communities and those in non-winning communities.

As part of these efforts, the next lead for the program will need to (a) assess and simplify the current Prize criteria so that the criteria are more easily communicated with potential applicants and audiences and remain evidence-informed; and (b) create selection and post-selection activities that recognize and celebrate the Prize winners, foster peer fellowship across the winners, and elevate the winners and their accomplishments with key audiences, including but not limited to strategic communications tactics.

GrantWatch ID#:

GrantWatch ID#: 195464

Estimated Size of Grant:

Applicants are asked to provide an estimated $4 million to $6 million budget over 27 months.

Additional Eligibility Criteria:

Applicants may be public entities; nonprofit organizations that are tax-exempt under Section 501(c)(3) of the Internal Revenue Code; or for-profit organizations. The Foundation may require additional documentation as part of its due diligence prior to contracting, such as, but not limited to submitting financial statements, completing a financial/organization questionnaire, and other follow-up, as needed.

Pre-proposal Conference:

Webinar:
Leadership & Management of the RWJF Culture of Health Prize

Time: Apr 21, 2021 03:00 PM in Eastern Time (US and Canada)

Register at:
https://rwjf.zoom.us/webinar/register/WN_g4RwWLtGQb2urHlZss84Tw

Pre-Application Information:

Key Dates:
- April 21, 2021 (3 p.m. ET): Optional applicant webinar.
- June 30, 2021 (3 p.m. ET): Deadline for receipt of full proposals.
- Mid-September 2021: Virtual discussions with selected finalists.
- November 1, 2021: Planning contract start date.

Proposals for this solicitation must be submitted via the RWJF online system.

FAQs:
https://www.rwjf.org/en/how-we-work/grants-explorer/funding-opportunities/funding-faqs.html

Contact Information:

Before starting your grant application, please review the funding source's website listed below for updates/changes/addendums/conferences/LOIs.

Apply Online:
https://my.rwjf.org/login.do

Key Contacts:
Katie Wehr, senior program officer
Phone: (609) 627-6384
Email: COHPrize@rwjf.org

URL for Full Text (RFP):

Geographic Focus:

USA: Alabama;   Alaska;   Arizona;   Arkansas;   California;   Colorado;   Connecticut;   Delaware;   Florida;   Georgia;   Hawaii;   Idaho;   Illinois;   Indiana;   Iowa;   Kansas;   Kentucky;   Louisiana;   Maine;   Maryland;   Massachusetts;   Michigan;   Minnesota;   Mississippi;   Missouri;   Montana;   Nebraska;   Nevada;   New Hampshire;   New Jersey;   New Mexico;   New York City;   New York;   North Carolina;   North Dakota;   Ohio;   Oklahoma;   Oregon;   Pennsylvania;   Rhode Island;   South Carolina;   South Dakota;   Tennessee;   Texas;   Utah;   Vermont;   Virginia;   Washington, DC;   Washington;   West Virginia;   Wisconsin;   Wyoming

USA Territories: American Samoa (USA)   Guam (USA)   Puerto Rico (USA)   Virgin Islands (USA)   Northern Mariana Islands (USA)

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